Digital Devices Drive Multitasking & Multiscreen Advertising Opportunities, According to Two New Studies From IAB

Thu, May 17, 2012, 5:38 AM EDT - U.S. Markets open in 3 hrs 52 mins

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Research and Markets: Gamification 2012 - 2017: Opportunities and Market Outlook for Next Generation Brand/Product Advertising through Embedded Gaming - CNBC

DUBLIN, Mar 22, 2012 (BUSINESS WIRE) -- Dublin - Research and Markets (http://www.researchandmarkets.com/research/1e4981e5/gamification_2012) has announced the addition of the "Gamification 2012 - 2017: Opportunities and Market Outlook for Next Generation Brand/Product Advertising through Embedded Gaming" report to their offering.

Embedded gaming or "Gamification" is a next generation advertising approach in which gaming elements are integrated into a non-game environment.

Gamification represents a promising strategy for public and commercial brands to increase customer activity, build loyalty, broaden reach and monetize assets.

Mind Commerce projects Gamification growth to reach $3.6 billion by 2017. It is also estimated that by 2017, 80% of Global 2000 organizations will have gamified applications and/or processes.

The goal of Gamification is to maximum user brand/product engagement through facilitation of entertainment in which the user interacts with the brand in a fun/pleasurable manner. One of the keys to success is to assess user behavioral patterns as a precursor to deploying optimal game mechanics that that align user likes, dislikes, expectations and behaviors. Optimal design is based on research into extrinsic motivators, intrinsic values and facilitation of long term engagement.

This Research Includes: - Gamification business model analysis - In-depth analysis of Gamification solution and dynamics - Analysis of thirty two companies involved in Gamificiation - Case study analysis of brands capitalizing upon Gamification - Analysis of Gamification market trends and market projections 2012 - 2017 - Analysis of potential benefit metrics and non-metrics of Gamification for Brands - Gamification process analysis including game mechanics, design techniques, and features - Guidelines for Brands, Vendors, Service Providers, and Investors to realize optimal success with Gamification - Feasibility assessment of Gamification solutions across various industries (education, enterprise, healthcare, education, entertainment) Keywords: Gamification, Games in Application, Next Generation Advertising, In-game Advertising, Embedded Entertainment, Embedded Gaming, Gaming Brand Loyalty, Gaming Brand Engagement Companies Mentioned: - XBOX LIVE - FOURSQUARE - GOWALLA - GETGLUE - LINKEDIN - SALESFORCE - MINT - CHECKPOINTS - SHOPKICK - HALLMARK - STARBUCKS - NIKE - BUFFALO WILD WINGS - MICROSOFT - AMERICAN AIRLINES For more information visit http://www.researchandmarkets.com/research/1e4981e5/gamification_2012 SOURCE: Research and Markets CONTACT: Research and Markets Laura Wood, Senior Manager. press@researchandmarkets.com U.S. Fax: 646-607-1907 Fax (outside U.S.): 353-1-481-1716 Sector: Gaming Copyright Business Wire 2012 -0- INDUSTRY KEYWORD: Entertainment

Electronic Games

Communications

Advertising

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Four Tips to Set Yourself Up for 2012's Job Opportunities - Advertising Age

With the recent news that clients are expecting to increase spending and the employment market is picking up, 2012 looks to be a rebound year for marketing and advertising jobs. We know there is pent-up demand for position change. Last year's 24 Seven-Ad Age Salary and Job Satisfaction survey confirmed that the vast majority of industry workers were looking for new opportunities. We'd like to know how many of you have made a move and hope you will answer this year's survey.

The news is good for those still hunting. Large agencies that kept staffs lean in 2011 are looking to add talent. Small and midsize agencies, especially those that have won new business, are staffing up. Even marketers are looking to build staffs, bringing in expertise in areas once delegated to agency partners -- specifically e-commerce, analytics and digital.

There are caveats. The job market is not what it was. The recession and evolving nature of the marketing industry have changed how businesses recruit. The companies that are staffing up are highly selective. They are using new tools to recruit, research and hire, and are looking outside the industry for talent.

To be considered for today's hot jobs, candidates at all levels must tend their own brand. According to the Harvard Business Review, you need to make yourself indispensable in order to rise. This means you have to keep current on in-demand skills and look at your weaknesses and find ways to improve.

For those seeking new and expanded opportunities, here are four ways to stand out and make your job search successful.

Marketing "Brand You"
Candidates today can no longer sit back and wait for opportunities. Networking has never been more important. Building a strong digital profile is a must. Your social-media presence is your personal calling card. More and more recruiters and companies are looking at LinkedIn, Twitter and Tumblr to discover today's thought leaders. Studies have shown that active social networkers have an increased likelihood of finding work.

What you say in the digital space can open or close doors. Find a niche that you love and own it through a blog, Twitter or another channel. It adds something memorably unique to your resume and helps differentiate you.

Have more than one resume
Strong candidates must show flexibility but also have proved skills. Just as in the best direct marketing, customization is critical. Your resume is your No. 1 personal-branding tool, and you should have different versions for different jobs. Play to your strengths and demonstrate results -- quantify success with bottom-line numbers if possible. It's worth the extra effort. Relying on a "one-size-fits-all" resume, with all your qualifications in one document might give the impression that you are unfocused.

Go out on your own
Freelancing has become a great way to meet potential full-time employers, build networks and gain new skills. It also provides the opportunity to "try before you buy": You can determine if an organization is the right professional and cultural fit for you. Conversely, employers can road-test you.

In the past year we've seen more professional freelancers, those who have left full-time posts to meet companies' growing needs to staff up as new projects and opportunities arise. Independent work can also provide candidates with additional referrals and recommendations if they decide to return to the full-time market.

Go to school
Nearly every hot job in the marketing sector has a digital component. Keeping your skills current is vital.

For the job you have now and the one you want tomorrow, you must stay ahead of the next shiny new thing. Take advantage of any training and development opportunities offered by your company or industry associations. Take a continuing education class; attend industry conferences and other events. They are not only good ways to learn about the trends but chances to meet the innovators and develop important contacts.

In the last Salary and Job Satisfaction survey, we found that employees' most important concern is ensuring that they have the skills to succeed tomorrow. There's no better time than now to take your future into your own hands and make "Brand You" a priority for 2012.

To weigh in on the job market and compensation, please take the 2012 24 Seven & Ad Age Salary & Job Market survey.

Celeste Gudas is the CEO and founder of 24 Seven, a leading talent-recruitment firm specializing in the specific needs of the marketing, design, creative, digital, retail and fashion industries. Check out its 2011 report on Salary and Job Satisfaction.

View the original article here

Four Tips to Set Yourself Up for 2012's Job Opportunities - Advertising Age

With the recent news that clients are expecting to increase spending and the employment market is picking up, 2012 looks to be a rebound year for marketing and advertising jobs. We know there is pent-up demand for position change. Last year's 24 Seven-Ad Age Salary and Job Satisfaction survey confirmed that the vast majority of industry workers were looking for new opportunities. We'd like to know how many of you have made a move and hope you will answer this year's survey.

The news is good for those still hunting. Large agencies that kept staffs lean in 2011 are looking to add talent. Small and midsize agencies, especially those that have won new business, are staffing up. Even marketers are looking to build staffs, bringing in expertise in areas once delegated to agency partners -- specifically e-commerce, analytics and digital.

There are caveats. The job market is not what it was. The recession and evolving nature of the marketing industry have changed how businesses recruit. The companies that are staffing up are highly selective. They are using new tools to recruit, research and hire, and are looking outside the industry for talent.

To be considered for today's hot jobs, candidates at all levels must tend their own brand. According to the Harvard Business Review, you need to make yourself indispensable in order to rise. This means you have to keep current on in-demand skills and look at your weaknesses and find ways to improve.

For those seeking new and expanded opportunities, here are four ways to stand out and make your job search successful.

Marketing "Brand You"
Candidates today can no longer sit back and wait for opportunities. Networking has never been more important. Building a strong digital profile is a must. Your social-media presence is your personal calling card. More and more recruiters and companies are looking at LinkedIn, Twitter and Tumblr to discover today's thought leaders. Studies have shown that active social networkers have an increased likelihood of finding work.

What you say in the digital space can open or close doors. Find a niche that you love and own it through a blog, Twitter or another channel. It adds something memorably unique to your resume and helps differentiate you.

Have more than one resume
Strong candidates must show flexibility but also have proved skills. Just as in the best direct marketing, customization is critical. Your resume is your No. 1 personal-branding tool, and you should have different versions for different jobs. Play to your strengths and demonstrate results -- quantify success with bottom-line numbers if possible. It's worth the extra effort. Relying on a "one-size-fits-all" resume, with all your qualifications in one document might give the impression that you are unfocused.

Go out on your own
Freelancing has become a great way to meet potential full-time employers, build networks and gain new skills. It also provides the opportunity to "try before you buy": You can determine if an organization is the right professional and cultural fit for you. Conversely, employers can road-test you.

In the past year we've seen more professional freelancers, those who have left full-time posts to meet companies' growing needs to staff up as new projects and opportunities arise. Independent work can also provide candidates with additional referrals and recommendations if they decide to return to the full-time market.

Go to school
Nearly every hot job in the marketing sector has a digital component. Keeping your skills current is vital.

For the job you have now and the one you want tomorrow, you must stay ahead of the next shiny new thing. Take advantage of any training and development opportunities offered by your company or industry associations. Take a continuing education class; attend industry conferences and other events. They are not only good ways to learn about the trends but chances to meet the innovators and develop important contacts.

In the last Salary and Job Satisfaction survey, we found that employees' most important concern is ensuring that they have the skills to succeed tomorrow. There's no better time than now to take your future into your own hands and make "Brand You" a priority for 2012.

To weigh in on the job market and compensation, please take the 2012 24 Seven & Ad Age Salary & Job Market survey.

Celeste Gudas is the CEO and founder of 24 Seven, a leading talent-recruitment firm specializing in the specific needs of the marketing, design, creative, digital, retail and fashion industries. Check out its 2011 report on Salary and Job Satisfaction.

View the original article here

SantaFe.com Business Directory Offers Local Businesses Exposure, Advertising Opportunities

SantaFe.com’s Business Directory provides local businesses with multi-category, multi-faceted business marketing tools to promote themselves and increase visibility. The directory currently showcases more than 170 “Featured Businesses” and lists more than 1000 businesses. The site’s “All Businesses in Santa Fe” webpage offers Santa Fe shoppers and visitors a comprehensive business category list to pick from, with choices ranging from Adult Education to Zumba.

Santa Fe, New Mexico (PRWEB) February 26, 2012

Santa Fe residents and visitors with shopping and business needs can now access services and products easily with the launch of SantaFe.com’s new Business Directory. The directory features a variety of search tools for finding local businesses including a ‘Browse Businesses by Category’ page, a ‘Featured Businesses in Santa Fe’ page, a ‘All Businesses in Santa Fe’ page, which lists businesses alphabetically, and the ‘Explore Businesses in Santa Fe’ web page, which showcases local businesses with their own profile pages on SantaFe.com. These unique business profiles include an event/business calendar, downloadable documents such as restaurant menus, links to the company website, a photo gallery, and a detailed description. "For Santa Fe visitors and residents alike the SantaFe.com Business Directory is a great resource to find what you're looking for whether, it's a restaurant or a Zumba class," states SantaFe.com owner and general manager Scott Hutton.

The Business Directory on SantaFe.com gives local businesses a wide selection of choices to select from to promote and advertise their business. The Business Directory advertising and promotion choices include the following options to choose from:

The SantaFe.com Business Directory gives local businesses a direct conduit to place their business on the web front and center for Santa Fe locals and visitors alike. The variety of advertising choices on the Business Directory offers flexibility including the low cost approach of a ‘Free Business Listing’ to the extensive marketing and promotional benefits of a ‘Business Page’ listing. SantaFe.com is a high website traffic visitor guide which gives Santa Fe business advertisers promoting services and products a definite advantage.

About SantaFe.com

SantaFe.com provides Santa Fe and visitors to Santa Fe alike the most current interactive platform for events, music, arts, business, dining, and lifestyle. SantaFe.com is a division of Hutton Broadcasting. Hutton Broadcasting is located at 2502 C. Camino Entrada, Santa Fe, NM 87507

Contact Information:

Scott Hutton

SantaFe.com / Hutton Broadcasting

http://www.santafe.com

(505) 471-1067 (Media inquiries only, please)

###

Marcia Beverly
SantaFe.com
(505) 471-1067
Email Information

View the original article here

SantaFe.com Business Directory Offers Local Businesses Exposure, Advertising Opportunities

SantaFe.com’s Business Directory provides local businesses with multi-category, multi-faceted business marketing tools to promote themselves and increase visibility. The directory currently showcases more than 170 “Featured Businesses” and lists more than 1000 businesses. The site’s “All Businesses in Santa Fe” webpage offers Santa Fe shoppers and visitors a comprehensive business category list to pick from, with choices ranging from Adult Education to Zumba.

Santa Fe, New Mexico (PRWEB) February 26, 2012

Santa Fe residents and visitors with shopping and business needs can now access services and products easily with the launch of SantaFe.com’s new Business Directory. The directory features a variety of search tools for finding local businesses including a ‘Browse Businesses by Category’ page, a ‘Featured Businesses in Santa Fe’ page, a ‘All Businesses in Santa Fe’ page, which lists businesses alphabetically, and the ‘Explore Businesses in Santa Fe’ web page, which showcases local businesses with their own profile pages on SantaFe.com. These unique business profiles include an event/business calendar, downloadable documents such as restaurant menus, links to the company website, a photo gallery, and a detailed description. "For Santa Fe visitors and residents alike the SantaFe.com Business Directory is a great resource to find what you're looking for whether, it's a restaurant or a Zumba class," states SantaFe.com owner and general manager Scott Hutton.

The Business Directory on SantaFe.com gives local businesses a wide selection of choices to select from to promote and advertise their business. The Business Directory advertising and promotion choices include the following options to choose from:

The SantaFe.com Business Directory gives local businesses a direct conduit to place their business on the web front and center for Santa Fe locals and visitors alike. The variety of advertising choices on the Business Directory offers flexibility including the low cost approach of a ‘Free Business Listing’ to the extensive marketing and promotional benefits of a ‘Business Page’ listing. SantaFe.com is a high website traffic visitor guide which gives Santa Fe business advertisers promoting services and products a definite advantage.

About SantaFe.com

SantaFe.com provides Santa Fe and visitors to Santa Fe alike the most current interactive platform for events, music, arts, business, dining, and lifestyle. SantaFe.com is a division of Hutton Broadcasting. Hutton Broadcasting is located at 2502 C. Camino Entrada, Santa Fe, NM 87507

Contact Information:

Scott Hutton

SantaFe.com / Hutton Broadcasting

http://www.santafe.com

(505) 471-1067 (Media inquiries only, please)

###

Marcia Beverly
SantaFe.com
(505) 471-1067
Email Information

View the original article here

Online business video advertising

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Small Businesses receive a push with free advertising from Staples - Examiner

LA Marketing Examiner

Stacy Schilling is a Graphic Designer and Production Artist who gets the job done right the first time to ensure every project is completed on time...

Brandon Marshall shined at the NFL Pro Bowl.

Actor Liam Neeson talks about 'The Grey' and much more.

See where it is illegal for men to leave the toilet seat up.

Your votes have decided who shares $100,000 in prizes.

Slideshow: See exclusive photos of the UFC on Fox 2 weigh in.

Actor Nick Santino took his own life after his dog was euthanized.

Now is the time to plan a romantic getaway with your sweetie.

Learn about Trisomy 18 and see why it is halting Santorum's campaign.

View the original article here

How to buy a Signs, Printing and Advertising franchise business with Allegra

Get the story and the facts about owning your own franchise business with Allegra, a leader in the Signs, Printing, and Advertising Franchises category.

View the original article here

Business Insider Is Hiring An Advertising Yield Optimization Analyst - The Business Insider

Business Insider is looking for a self-driven revenue analyst for a new role in the business development department. This person will work with third-party advertising partners, technology providers, and internal ad operations to develop a smart approach to maximizing ad revenue. He or she will work across all Business Insider channels including the web site, email, video, and mobile.

The role involves forecasting available inventory, monitoring partner performance, and proactively optimizing available ad opportunities. The right candidate will understand the nuts and bolts of current yield optimization operations and be up-to-date on emerging technology and models. Responsibilities include:

Extensive testing and refinement to maximize revenueAnalyze the effectiveness of new yield optimization projectsConduct competitive and industry researchStrong analytic and interpretive skillsFamiliarity with ad-serving technologiesFamiliarity with A/B testing and experiment designFirm grasp of key ad metrics Strong communication and presentation skillsSelf-starter curiosity and a drive toward efficiencyAbility to juggle multiple projects and meet deadlines

Experience: 

1-2 years in ad operations or related areas, either at a publisher, technology company, or ad agency

The position is located in our Manhattan office.

You'll thrive at Business Insider if you are a quick study and have a roll-up-your-sleeves work ethic. Ping-pong skills are a plus. This is a great opportunity to make a huge impact at the fastest-growing business news site on the web.

Interested? Apply by sending an email with your Linkedin profile to bwilliams [at] businessinsider.com.

Please follow Business Insider on Twitter and Facebook.
Follow Bridget Williams on Twitter.

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New Advertising Opportunities at Tampa International Airport for Republican National Convention - Business Wire

New advertising opportunities in TIA specifically designed for businesses to reach Republican National Convention attendees

TAMPA, Fla.--(BUSINESS WIRE)--Clear Channel Airports (CCA), the world’s leading marketer of airport advertising and a division of one of the world’s largest outdoor advertising companies, Clear Channel Outdoor Holdings, Inc. (NYSE: CCO), today announced new advertising packages at Tampa International Airport (TIA) to reach attendees of the 2012 Republican National Convention (RNC) in Tampa Bay. These packages are focused on creating distinctive opportunities for businesses to get their message in front of this unique group of travelers soon after landing in Tampa.

“Organizers expect more than 50,000 people to come to Tampa for convention-related events, and most of them will arrive and depart through our airport. We’re delighted to partner with Clear Channel to reach those people.”

“On a typical day about 40,000 people pass through Tampa International Airport. Those numbers will be significantly higher during the convention, with the addition of commercial flights and charter flights,” said Janet Zink, Director of Communications at TIA. “Organizers expect more than 50,000 people to come to Tampa for convention-related events, and most of them will arrive and depart through our airport. We’re delighted to partner with Clear Channel to reach those people.”

CCA’s long term commitment to creating advertising packages in TIA to companies that have roots in the Tampa Bay area is continued throughout the RNC advertising time period. Their innovative packages were designed to encourage community business involvement in airport advertising during this exciting time.

“As host for the Republican National Convention, Tampa businesses have the opportunity to reach thousands of visitors. At Clear Channel Airports, we are working diligently to create innovative and effective advertising opportunities that give area businesses unique ways to engage these travelers,” says Toby Sturek, President, Clear Channel Airports.

Visit CCA’s Facebook page to learn more about advertising in TIA at www.Facebook.com/ClearChannelAirportsTampa. Businesses interested in these new packages should contact Melissa Cleary at (800) 648-8437 ext. 349 or email MelissaCleary@clearchannel.com.

About Clear Channel Airports

Dedicated to airport advertising for more than 37 years, Clear Channel Airports is the premier innovator of contemporary display concepts. The Company, a division of Clear Channel Outdoor Holdings, Inc. (NYSE:CCO), one of the world’s largest outdoor advertising companies, currently operates more than 260 airport programs across the globe and has a presence in 32 of the top 50 U.S. markets with major airports. More information can be found on Clear Channel Airports and Clear Channel Outdoor by visiting www.clearchannelairports.com and www.clearchanneloutdoor.com.

Certain statements in this release constitute “forward-looking statements” within the meaning of the Private Securities Litigation Reform Act of 1995. Such forward-looking statements involve known and unknown risks, uncertainties and other factors which may cause the actual results performance or achievements of the Company to be materially different from any future results, performance or achievements expressed or implied by such forward-looking statements.

View the original article here

New Advertising Opportunities at Tampa International Airport for Republican National Convention - Business Wire

New advertising opportunities in TIA specifically designed for businesses to reach Republican National Convention attendees

TAMPA, Fla.--(EON: Enhanced Online News)--Clear Channel Airports (CCA), the world’s leading marketer of airport advertising and a division of one of the world’s largest outdoor advertising companies, Clear Channel Outdoor Holdings, Inc. (NYSE: CCO), today announced new advertising packages at Tampa International Airport (TIA) to reach attendees of the 2012 Republican National Convention (RNC) in Tampa Bay. These packages are focused on creating distinctive opportunities for businesses to get their message in front of this unique group of travelers soon after landing in Tampa.

“As host for the Republican National Convention, Tampa businesses have the opportunity to reach thousands of visitors. At Clear Channel Airports, we are working diligently to create innovative and effective advertising opportunities that give area businesses unique ways to engage these travelers”

“On a typical day about 40,000 people pass through Tampa International Airport. Those numbers will be significantly higher during the convention, with the addition of commercial flights and charter flights,” said Janet Zink, Director of Communications at TIA. “Organizers expect more than 50,000 people to come to Tampa for convention-related events, and most of them will arrive and depart through our airport. We’re delighted to partner with Clear Channel to reach those people.”

CCA’s long term commitment to creating advertising packages in TIA to companies that have roots in the Tampa Bay area is continued throughout the RNC advertising time period. Their innovative packages were designed to encourage community business involvement in airport advertising during this exciting time.

“As host for the Republican National Convention, Tampa businesses have the opportunity to reach thousands of visitors. At Clear Channel Airports, we are working diligently to create innovative and effective advertising opportunities that give area businesses unique ways to engage these travelers,” says Toby Sturek, President, Clear Channel Airports.

Visit CCA’s Facebook page to learn more about advertising in TIA at www.Facebook.com/ClearChannelAirportsTampa. Businesses interested in these new packages should contact Melissa Cleary at (800) 648-8437 ext. 349 or email MelissaCleary@clearchannel.com.

About Clear Channel Airports

Dedicated to airport advertising for more than 37 years, Clear Channel Airports is the premier innovator of contemporary display concepts. The Company, a division of Clear Channel Outdoor Holdings, Inc. (NYSE:CCO), one of the world’s largest outdoor advertising companies, currently operates more than 260 airport programs across the globe and has a presence in 32 of the top 50 U.S. markets with major airports. More information can be found on Clear Channel Airports and Clear Channel Outdoor by visiting www.clearchannelairports.com and www.clearchanneloutdoor.com.

Certain statements in this release constitute “forward-looking statements” within the meaning of the Private Securities Litigation Reform Act of 1995. Such forward-looking statements involve known and unknown risks, uncertainties and other factors which may cause the actual results performance or achievements of the Company to be materially different from any future results, performance or achievements expressed or implied by such forward-looking statements.

View the original article here

New Advertising Opportunities at Tampa International Airport for Republican National Convention - Business Wire

New advertising opportunities in TIA specifically designed for businesses to reach Republican National Convention attendees

TAMPA, Fla.--(BUSINESS WIRE)--Clear Channel Airports (CCA), the world’s leading marketer of airport advertising and a division of one of the world’s largest outdoor advertising companies, Clear Channel Outdoor Holdings, Inc. (NYSE: CCO), today announced new advertising packages at Tampa International Airport (TIA) to reach attendees of the 2012 Republican National Convention (RNC) in Tampa Bay. These packages are focused on creating distinctive opportunities for businesses to get their message in front of this unique group of travelers soon after landing in Tampa.

“On a typical day about 40,000 people pass through Tampa International Airport. Those numbers will be significantly higher during the convention, with the addition of commercial flights and charter flights”

“On a typical day about 40,000 people pass through Tampa International Airport. Those numbers will be significantly higher during the convention, with the addition of commercial flights and charter flights,” said Janet Zink, Director of Communications at TIA. “Organizers expect more than 50,000 people to come to Tampa for convention-related events, and most of them will arrive and depart through our airport. We’re delighted to partner with Clear Channel to reach those people.”

CCA’s long term commitment to creating advertising packages in TIA to companies that have roots in the Tampa Bay area is continued throughout the RNC advertising time period. Their innovative packages were designed to encourage community business involvement in airport advertising during this exciting time.

“As host for the Republican National Convention, Tampa businesses have the opportunity to reach thousands of visitors. At Clear Channel Airports, we are working diligently to create innovative and effective advertising opportunities that give area businesses unique ways to engage these travelers,” says Toby Sturek, President, Clear Channel Airports.

Visit CCA’s Facebook page to learn more about advertising in TIA at www.Facebook.com/ClearChannelAirportsTampa. Businesses interested in these new packages should contact Melissa Cleary at (800) 648-8437 ext. 349 or email MelissaCleary@clearchannel.com.

About Clear Channel Airports

Dedicated to airport advertising for more than 37 years, Clear Channel Airports is the premier innovator of contemporary display concepts. The Company, a division of Clear Channel Outdoor Holdings, Inc. (NYSE:CCO), one of the world’s largest outdoor advertising companies, currently operates more than 260 airport programs across the globe and has a presence in 32 of the top 50 U.S. markets with major airports. More information can be found on Clear Channel Airports and Clear Channel Outdoor by visiting www.clearchannelairports.com and www.clearchanneloutdoor.com.

Certain statements in this release constitute “forward-looking statements” within the meaning of the Private Securities Litigation Reform Act of 1995. Such forward-looking statements involve known and unknown risks, uncertainties and other factors which may cause the actual results performance or achievements of the Company to be materially different from any future results, performance or achievements expressed or implied by such forward-looking statements.

View the original article here

New Advertising Opportunities at Tampa International Airport for Republican National Convention - Business Wire

New advertising opportunities in TIA specifically designed for businesses to reach Republican National Convention attendees

TAMPA, Fla.--(EON: Enhanced Online News)--Clear Channel Airports (CCA), the world’s leading marketer of airport advertising and a division of one of the world’s largest outdoor advertising companies, Clear Channel Outdoor Holdings, Inc. (NYSE: CCO), today announced new advertising packages at Tampa International Airport (TIA) to reach attendees of the 2012 Republican National Convention (RNC) in Tampa Bay. These packages are focused on creating distinctive opportunities for businesses to get their message in front of this unique group of travelers soon after landing in Tampa.

“On a typical day about 40,000 people pass through Tampa International Airport. Those numbers will be significantly higher during the convention, with the addition of commercial flights and charter flights”

“On a typical day about 40,000 people pass through Tampa International Airport. Those numbers will be significantly higher during the convention, with the addition of commercial flights and charter flights,” said Janet Zink, Director of Communications at TIA. “Organizers expect more than 50,000 people to come to Tampa for convention-related events, and most of them will arrive and depart through our airport. We’re delighted to partner with Clear Channel to reach those people.”

CCA’s long term commitment to creating advertising packages in TIA to companies that have roots in the Tampa Bay area is continued throughout the RNC advertising time period. Their innovative packages were designed to encourage community business involvement in airport advertising during this exciting time.

“As host for the Republican National Convention, Tampa businesses have the opportunity to reach thousands of visitors. At Clear Channel Airports, we are working diligently to create innovative and effective advertising opportunities that give area businesses unique ways to engage these travelers,” says Toby Sturek, President, Clear Channel Airports.

Visit CCA’s Facebook page to learn more about advertising in TIA at www.Facebook.com/ClearChannelAirportsTampa. Businesses interested in these new packages should contact Melissa Cleary at (800) 648-8437 ext. 349 or email MelissaCleary@clearchannel.com.

About Clear Channel Airports

Dedicated to airport advertising for more than 37 years, Clear Channel Airports is the premier innovator of contemporary display concepts. The Company, a division of Clear Channel Outdoor Holdings, Inc. (NYSE:CCO), one of the world’s largest outdoor advertising companies, currently operates more than 260 airport programs across the globe and has a presence in 32 of the top 50 U.S. markets with major airports. More information can be found on Clear Channel Airports and Clear Channel Outdoor by visiting www.clearchannelairports.com and www.clearchanneloutdoor.com.

Certain statements in this release constitute “forward-looking statements” within the meaning of the Private Securities Litigation Reform Act of 1995. Such forward-looking statements involve known and unknown risks, uncertainties and other factors which may cause the actual results performance or achievements of the Company to be materially different from any future results, performance or achievements expressed or implied by such forward-looking statements.

View the original article here

New Advertising Opportunities at Tampa International Airport for Republican National Convention - Business Wire

New advertising opportunities in TIA specifically designed for businesses to reach Republican National Convention attendees

TAMPA, Fla.--(EON: Enhanced Online News)--Clear Channel Airports (CCA), the world’s leading marketer of airport advertising and a division of one of the world’s largest outdoor advertising companies, Clear Channel Outdoor Holdings, Inc. (NYSE: CCO), today announced new advertising packages at Tampa International Airport (TIA) to reach attendees of the 2012 Republican National Convention (RNC) in Tampa Bay. These packages are focused on creating distinctive opportunities for businesses to get their message in front of this unique group of travelers soon after landing in Tampa.

“On a typical day about 40,000 people pass through Tampa International Airport. Those numbers will be significantly higher during the convention, with the addition of commercial flights and charter flights”

“On a typical day about 40,000 people pass through Tampa International Airport. Those numbers will be significantly higher during the convention, with the addition of commercial flights and charter flights,” said Janet Zink, Director of Communications at TIA. “Organizers expect more than 50,000 people to come to Tampa for convention-related events, and most of them will arrive and depart through our airport. We’re delighted to partner with Clear Channel to reach those people.”

CCA’s long term commitment to creating advertising packages in TIA to companies that have roots in the Tampa Bay area is continued throughout the RNC advertising time period. Their innovative packages were designed to encourage community business involvement in airport advertising during this exciting time.

“As host for the Republican National Convention, Tampa businesses have the opportunity to reach thousands of visitors. At Clear Channel Airports, we are working diligently to create innovative and effective advertising opportunities that give area businesses unique ways to engage these travelers,” says Toby Sturek, President, Clear Channel Airports.

Visit CCA’s Facebook page to learn more about advertising in TIA at www.Facebook.com/ClearChannelAirportsTampa. Businesses interested in these new packages should contact Melissa Cleary at (800) 648-8437 ext. 349 or email MelissaCleary@clearchannel.com.

About Clear Channel Airports

Dedicated to airport advertising for more than 37 years, Clear Channel Airports is the premier innovator of contemporary display concepts. The Company, a division of Clear Channel Outdoor Holdings, Inc. (NYSE:CCO), one of the world’s largest outdoor advertising companies, currently operates more than 260 airport programs across the globe and has a presence in 32 of the top 50 U.S. markets with major airports. More information can be found on Clear Channel Airports and Clear Channel Outdoor by visiting www.clearchannelairports.com and www.clearchanneloutdoor.com.

Certain statements in this release constitute “forward-looking statements” within the meaning of the Private Securities Litigation Reform Act of 1995. Such forward-looking statements involve known and unknown risks, uncertainties and other factors which may cause the actual results performance or achievements of the Company to be materially different from any future results, performance or achievements expressed or implied by such forward-looking statements.

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New Advertising Opportunities at Tampa International Airport for Republican National Convention

Mon, Jan 9, 2012, 7:32 AM EST - U.S. Markets open in 1 hr 58 mins

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