Home Based Business Entrepreneur | Home Based Business Opportunity

http://www.takeyourinfo.com/entrepreneur -- Two minutes guide on home based business entrepreneur. Learn more about home based business opportunity here.

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Home Based Business Entrepreneur | Home Based Business Opportunity

http://www.takeyourinfo.com/entrepreneur -- Two minutes guide on home based business entrepreneur. Learn more about home based business opportunity here.

View the original article here

Successful Florida Entrepreneur Has Built and Sold 7 Companies, Selects SearchMarketMe Internet Marketing Business Opportunity for Next Venture - Houston Chronicle

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Successful Florida Entrepreneur Has Built and Sold 7 Companies, Selects SearchMarketMe Internet Marketing Business Opportunity for Next Venture PRWeb Published 09:03 a.m., Tuesday, April 3, 2012 Press Release Larger | Smaller Georgia (default)

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Jan Kaplan, a successful entrepreneur from Florida, has contracted with SearchMarketMe for training and support in opening an internet marketing agency. Having built and sold seven different businesses, he immediately understood the desirability and scalability of the SearchMarketMe internet marketing business opportunity compared to internet marketing franchises. Kaplan becomes SearchMarketMe's 111th Agency Owner.

Seattle, Washington and Ft. Lauderdale, Florida (PRWEB) April 03, 2012

Having built and sold seven different businesses, Jan Kaplan knows what to look for in an opportunity - and he found it in SearchMarketMe.

No stranger to success, Kaplan saw the growth occuring in internet marketing, and the massive shift in corporate expenditures away from traditional media and into online channels. As he investigated how he could position himself in the best possible way to be successful in internet marketing, he found SearchMarketMe, and immediately understood the desirability and scalability of the SearchMarketMe internet marketing business opportunity.

"It's a perfect fit," said Kaplan. "I was looking for a way to build an internet marketing business, and SearchMarketMe will help me do exactly that. Franchise models are too limiting. I wanted something I could build and truly make my own, and I can do that with SearchMarketMe."

"Jan certainly wasn't looking to 'buy a job,'" said Boyd Karren, SearchMarketMe's president & CEO. "Having built and sold seven different businesses, he was looking for the right opportunity to build a business in the fast-growing world of internet marketing. SearchMarketMe is the only scalable internet marketing business opportunity in the world, and Jan will be able to build and grow his internet marketing agency as he has his previous seven companies."

Kaplan began his training last week, beginning with the Accelerated Business Start-up Training Event, in which he received enhanced training in applying SearchMarketMe's unique business model, "The Money U," identifying and dominating industry niches, and the PREMIER selling system. Kaplan also benefitted from a special Network-wide training event which took place April 2, called "Contentpalooza," a series of five live webinars on content marketing.

"This is great," added Kaplan. "The training, the support, the Agency Owner Network, and the scalability of the opportunity all combine to make SearchMarketMe the clear choice for me."

ABOUT SEARCHMARKETME LLC

SearchMarketMe, LLC is a Seattle, Washington-based training and support organization that assists entrepreneurs in opening and operating independently-owned and independently-branded internet marketing agencies around the world. It developed the Money U business model for small marketing agencies and is the only scalable internet marketing business opportunity in the world. SearchMarketMe's 111 Agency Owners are located in North America, India, the Middle East and Africa. For more information about the Agency Owner program, visit SearchMarketMe's website and request the New Opportunity Overview.

For the original version on PRWeb visit: http://www.prweb.com/releases/prwebflorida/7xentrepreneur/prweb9362738.htm

The company that placed this press release with PRWeb is responsible for its content. It is not edited by the Chronicle.

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Young entrepreneur finds niche opportunities in vertical e-tailing - Xinhua News Agency

by Xinhua writers Du Jie, Ma Di

BEIJING, March 26 (Xinhua) -- While Amazon- or eBay-styled online retailers have boomed in China, a young entrepreneur has found a business opportunity in niche e-commerce by selling military-inspired casual wear and other related goods online. His success reflects the rise of specialty e-tailers in the world's most populous country.

Jiang Lei, 27-year-old CEO of Beijing Tiexue Technology, operator of China's largest military affairs e-community site Tiexue.net, saw entrepreneurial opportunities in the specialization trend of e-commerce.

"We offer highly specialized and vertical services. Compared with other mass e-tailers, this is our biggest advantage," said the young multimillionaire, who climbed onto Forbes China' s list of the "Top 30 Chinese Entrepreneurs Under 30" in March.

Jiang built a B2C (Business To Customer) e-commerce platform as part of his Tiexue e-community in 2007. By then, he already had one of China's most popular online communities for military novels and news of world military affairs, but still he had trouble finding a profitable business model.

Before getting into e-commerce, he tried to sell ads on his site. He also tried charging people to read online content, but both attempts failed. Later the entrepreneur shifted his focus to social e-commerce based on his popular e-community, which had an average of 30 million daily hits last year.

"We already have a large membership base in our e-community and the members are potentially interested in military-inspired casual wear, including jackets, shirts, pants and footwear," Jiang Lei said.

"If we manage to attract them to our online shop, then we' ll nail it," he said.

Last year, the company had sales of over 100 million yuan (about 15.9 million U.S. dollars) and Jiang said sales are still growing.

Jiang isn't the only one to develop e-commerce based on virtual communities. Nowadays in China, other virtual communities, such as those related to pets, cosmetics or automobiles, are also developing social e-commerce.

Jiang said every time he promotes a new product, he first introduces it in his e-community. Through viral marketing, people get to know the product even before it goes on sale.

However, specialty e-tailing through virtual communities faces challenges from mass e-tailers, which enjoy a competitive edge based on their scale and venture capital.

To combat the problem, Jiang said it's crucial to "go upstream," by developing close relationships with manufacturers. "Vertical e-tailers need to build strong cooperation with renowned brands in their spheres and help promote and improve the brands and provide value-added service," he said.

He also stressed the importance of a wide variety of items for sale online. He said, "In a supermarket, we are presented with a variety of goods, but within one specific category there might be only two or three selections. However, in an online specialty shop we offer hundreds of options."

Improved online payment systems have also advanced e-commerce in China. As early as 2004, Jiang had considered doing e-commerce. But because there was no efficient online payment system, he gave up.

"Back then, many customers had to go to the post office to remit payment, and it was troublesome. For the others who did pay online, they paid a 15-percent surcharge, as far as I remember," Jiang said.

In recent years, with the rise of third-party online payment platforms like Alipay, China has seen an e-commerce boom. The Internet economy in China accounted for 5.5 per cent of the country' s GDP in 2010, ranking third in the world after the U.K. and the Republic of Korea, said a report in March by the Boston Consulting Group, a global management consulting firm.

Forbes China's coverage has turned Jiang into a celebrity entrepreneur. He went to Tsinghua University, one of China's most prestigious universities, at the age of 16 and established the Tiexue e-community only a year later. Since his business was growing rapidly, he gave up his doctorate in Tsinghua University in 2006.

"For two years, I didn't tell my parents my decision. I moved out of school and lived in a nine-square-meter room with my colleague. Sometimes it got so humid that there was moss on the bed," he said.

In five years, Jiang Lei has grown from a nobody to the owner of a company of over 200 employees.

"The Internet has spawned a myriad of opportunities for young entrepreneurs. But to succeed, you need to think outside the box and work hard," Jiang said.

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5 Actions Every Small Business Entrepreneur Should Take to Grow Business Opportunities Today! - business2community.com

Strategy

By James Debono, Published March 16, 2012

Sometimes as a small business entrepreneur you spend so much time getting the next lead that you forget about what to do once you have that lead. The reality is that leads sometimes need nurturing in order to become the profitable long term business opportunity that you need them to be.

‘Ring fence’ Your Existing Clients

Competition in the market place is rife. More and more companies are looking to replace lost revenue and profitability through acquiring new business – and some of the ‘new business’ your competitors are targeting will include your existing accounts! In order for you to stay ahead of the competition you need to ‘ring fence’ your existing clients.

Don’t get complacent with your existing customer base. Your customers have got you to where you are today. And they are still a valuable asset for further revenue if made to feel valued.

Pick up the phone give them a call! Find out what challenges they are facing, find out what benefits they are getting from using your existing products and services, remind them of these benefits and the value they are getting. Find out if the competition has been in and what was compelling about their service.

If you run an internet based business then make sure you have an email sequence in place that delivers great value to your customers. Reminding them exactly of who you are and what you do for them, but also what you can do in the future.

Know Your Prospect inside Out

What did he have for breakfast? What color socks does he wear? What Coffee does he drink at Starbucks? Maybe that’s a little extreme…

You do want to know what makes him tick, what keeps him up at night, what one problem could you solve for your customer that would have him diving into his pocket and producing an open wallet right now? What are his life ambitions and goals? Take time to find out exactly who your customer is!

When you know more about your prospect it means you can develop your content marketing strategy to specifically target that person. Talking to their specific wants and needs and ultimately reducing the sales cycle.

Do More

As a small business entrepreneur you probably already feel that there are not enough hours in the day right? However now you know who your ideal prospect is you can manage your time more wisely.

Get yourself positioned wherever your client is likely to go, be the person giving the answer to the questions he is posing, provide new and valued insights that will drive revenue and help solve problems in his business.

Host webinars, seminars, write reports, post articles or guest blog on leading sites within your niche.

If you work in a methodic manner to fill your pipeline with the ideal client then you can afford to lose a percentage of those clients. I know that is counter intuitive but the fact is you will not convert 100% of the clients in your pipeline. You just won’t!

Purely by doing more and increasing your activity, you increase your chances of success – and therefore increase the amount of money you can earn. Simple math, isn’t it?

Ooze Authority

Some of the best small business entrepreneurs I know are trusted advisors for their clients. They’re someone whose opinion their clients and other people in the industry respect they have earned influence. They’re someone their clients turn to first to get information about purchasing decisions – either now or in the future. They’re someone that has a high level of credibility and clients trust their opinions and advice.

Highly effective people know that the more authority you have, the more likely people will open their ears and listen to you without being overly critical. Having the ability and time to influence these customers is what makes the most profitable small businesses.

Invest in yourself

As a small business entrepreneur you will face new challenges each and every day. One of the key charcateristics of an entrepreneur is to accept those challenges and overcome them the best way you can.

Take 5 minutes to list down your strengths and your business weaknesses. Pick one weakness each week to research; whitepapers, articles, books. Set yourself a goal to become a master at this deficiency in a certain time frame and a plan as to how you will do that. The weakness could be increase motivation or improve influence in niche or improve your sales skills. Whatever it maybe always look to better yourself.

As a small business entrepreneur the more you know and learn the more value you can offer others. When you offer more value you will make more sales and grow more business opportunities. So what are you waiting for? Get started implementing these strategies today.

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Entrepreneur dumps business for basketball - Globe and Mail

The latest news and information for entrepreneurs from across the web universe, brought to you by the Report on Small Business team. Follow us on Twitter @GlobeSmallBiz

Same skills, different game

Serial entrepreneur Adam House has set aside his business plans to pursue a career as a professional basketball player, according to a feature story at xconomy.com.

The Rochester Razorbacks may not be an NBA team, but becoming a shooting guard in the Premier Basketball League is no easy feat. Most of its players hail from Division 1 U.S. college teams.

The 33-year-old grew up in Birmingham, Mich., just northwest of Detroit, where he played high-school basketball. Mr. House also worked at Rock Financial, a Quicken Loans company, where he was schooled by Dan Gilbert, owner of the Cleveland Cavaliers. He left a small liberal arts school in Kentucky after his freshman year and got a job at a direct marketing firm in Florida. In 1998, he formed a startup that created direct marketing campaigns for financial services companies, building it into a multimillion-dollar business.

After selling a later business, mobile services platform Velocitude, to Akamai in mid-2010, he was weary of the start-up game and turned to basketball, uprooting his family and moving to Rochester.

Mr. House has yet to play in any of the team's first eight games, saying he needs to get up to speed and in game condition.

“I think it is just bringing the same leadership that you do to a start-up to a team.”

Liberia makes small-business inroads

Entrepreneurs working to create jobs in Liberia face a business environment rife with challenges: poor infrastructure, expensive power and, for some, prohibitively high taxes. Despite the hurdles, Isobel Coleman writes in a blog post for Council on Foreign Relations, there's no shortage of effort or ideas. A business incubator in downtown Monrovia is funded with help from the Soros Economic Development Foundation, and the government has been "working hard" to get credit to small and medium-sized companies seeking loans. Goldman Sachs has kick-started the 10,000 Women initiative: a free four-month program for Liberian women who aspire to launch their own ventures. They learn about finance and accounting, and receive access to computers and a resource library with help from the program’s administrators.

What's in a winery name?

A new study conducted by Brock University in St. Catharines, Ont., looks at the effects of different winery names on sales. The study, conducted by associate marketing professor Antonia Mantonakis, set out to discover whether a name has any effect on people’s perception of quality. Turns out, it does. Test subjects were given the same wine, but in two groups, with two different winery names. One group was told the sample was from easy-to- pronounce Titakis Winery, while the other veered toward the tongue-tied side, Tselepou Winery. Both names are Greek, both have three syllables, but pre-testing showed Tselepou was tougher to pronounce in English. Though they were all drinking the same wine, on a scale of one to seven, Tselepou was rated higher. "The fluency, or how easy something is to verbally process, is kind of a hot topic in marketing right now," Ms. Mantonakis says.

EVENTS AND KEY DATES

Tech firms connect with tech talent

MTLStartupTalent hosts its second event Feb. 16, connecting startups and technology companies that are hiring with talent looking for employment. More than 500 professionals will get the opportunity to meet 25 hiring startups from Montreal. Looking for a job or new challenges? You’re the perfect candidate.

Opportunities tied to sustainability

The Schulich School of Business at Toronto's York University is hosting a Sustainability Boot Camp for Business Leaders on Feb. 22 that will deliver "the core knowledge you need to assess sustainability as an opportunity for innovation, competitive differentiation and profitable growth." There are three sessions, starting at 11 a.m., and focus on sustainability fundamentals, sustainability strategies, and making sustainability sustainable – the leader’s role.

EDITOR'S PICKS FROM REPORT ON SMALL BUSINESS

Hot type

Multilingual keyboards, which today dominate at big retailers, have led some customers to return their purchases and others to seek keyboard replacements. Some laptop customers have been out of luck trying to find the model they want with the keyboard they need. The bottom line is that for less expensive consumer systems, manufacturers are settling on the one keyboard that works for all of Canada: the multilingual model.

FROM THE ROSB ARCHIVES

Will a hockey-mad culture embrace floorball?

NHL stars such as Henrik and Daniel Sedin grew up playing floorball, a European version of floor hockey, the second-ranked sport behind soccer in Sweden. It’s a limited-contact sport, which means fewer injuries, and it’s relatively inexpensive to buy equipment and rent facilities. In a story from June, 2010, we profiled entrepreneur Juha Mikkola, who was hoping to continue making inroads in Canada’s hockey-mad culture by selling floorball as an off-ice activity that helps players improve their skills.

Got a tip on news, events or other timely information related to the small-business community? E-mail us at smallbusiness@globeandmail.com

Join The Globe’s Small Business LinkedIn group to network with other entrepreneurs and to discuss topical issues: http://linkd.in/jWWdzT

Our free weekly newsletter is now available. Every Friday a team of editors selects the top picks from our blog posts, features, multimedia and columnists, and delivers them to your inbox. If you have registered for The Globe's website, you can sign up here. Click on the Small Business Briefing checkbox and hit 'save changes.' If you need to register for the site, click here.

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Snooki, 'Housewives' and the Reality of Celebrity Businesses - Entrepreneur

For reality TV stars who hope to turn their fame into lucrative business opportunities, the drama often continues after the cameras stop rolling.

Such TV personalities as Kim Kardashian, Bethenny Frankel, Snooki and cast members of the Housewives reality series have either inked licensing deals or created startups. While some have used their high profiles to strike business gold, others are running into trouble as they try to exploit their 15 minutes of fame.

Albie Manzo publicly failed out of law school on Bravo's The Real Housewives of New Jersey, but the 25-year-old's legal headaches didn't end there. In March, Manzo, who is the son of Housewives co-star Caroline Manzo, launched BLK Brands, which makes a bottled water drink called blk. The beverage contains fulvic acid, which turns water black and, according to blk. and other marketers, provides health benefits. Manzo, who runs the business with his uncle and brother, enjoyed some early success, but the business suffered what he calls an "annoying" blow last month.

Related: Lessons Learned from Scary Business Mistakes

Manzo, his brother Chris Manzo and his uncle Chris Laurita learned they were being sued by Creative Thinkers, a Canadian marketing company whose owner also operates Blackwater Innovations Corp., the maker of a similar beverage called Blackwater. Among other things, the Vancouver, British Columbia, firm claims Manzo and his family used their fame to popularize what Creative Thinkers contends is a false story about the development of blk. water. Creative Thinkers claims to have entered into a deal to produce black water with Jacqueline and Louise Wilkie -- the reality stars' business partners in BLK Brands -- before the sisters met Manzo and his family at a food show. The suit seeks unspecified actual and punitive damages, and Creative Thinkers also wants an injunction to stop sales of blk., according to the company's attorney Mark Litvack, a partner at Pillsbury Winthrop Shaw Pittman in Los Angeles.  

"You never ever get used to or like seeing your name dragged through the mud in the press over something that isn't true," Manzo says. He also claims that people have written negative reviews about blk. simply because they don't like The Real Housewives of New Jersey. Still, Manzo acknowledges that his company has benefited from media attention. "The coverage we've gotten has been excellent," he says, adding that the company's launch party was featured on an October Housewives episode. Blk. water is now being carried by such grocery chains as Wegmans, Whole Foods and D'Agostino.

As Manzo's experience illustrates, fame is often a double-edged sword. Celebrities have long been offered lucrative licensing deals for everything from fashions to perfumes, and they often can launch a business more easily than the typical entrepreneur. But entrepreneurs who dream of a stint on, say, Bloomberg TV's TechStars or an Internet TV show should be mindful of the downside of instant celebrity. "Many overnight celebrities try to immediately capitalize on their star power by launching spinoff businesses and sometimes either go overboard or aren't savvy enough to sustain them," says Steven Le Vine, founder and president of Grapevine PR in Hollywood. "Other times, they are taken for a ride by opportunists and don't make any money or lose their own money."

Related: Are You Really in Charge of Your Business?

Like Manzo, Nicole "Snooki" Polizzi is facing business-related legal troubles. The Jersey Shore co-star and party girl filed suit in October to end her contract with New York licensing firm SRG Ventures, claiming the company failed to deliver on its promises. The firm had agreed to help her find marketers interested in creating such Snooki-branded merchandise as shoes and lingerie. SRG Ventures is countersuing Polizzi for $7 million, alleging that she sabotaged the agreement by negotiating other deals while still under contract with SRG. Snooki's publicist Stacey Wechsler says, "Polizzi disputes SRG's version of the facts and looks forward to her day in court." SRG founder Stephen Goodman referred questions to his attorney Robert Hantman who didn't respond to multiple queries.

How Polizzi's and Manzo's legal troubles shake out remains to be seen. But some celebrity entrepreneurs have managed to survive a courtroom brush or two. For example, Bethenny Frankel, the star of Bravo's Bethenny Ever After, dealt with a number of legal challenges, including one alleging that her company's Skinnygirl Cocktails didn't contain pure agave tequila as stated on the label. She also was sued by a former talent manager who claims Frankel owes him 10 percent of her proceeds from the sale of her company to spirits giant Beam Global last year. Frankel, who reportedly reaped $120 million from the sale, referred questions to her attorney Howard Weitzman, who would only say in an email response that Skinnygirl Cocktails "is one of the fastest growing spirit brands in the nation. It's clear these lawsuits are a result of her enormous success."

Then there's the case of the Kardashian Kard, a prepaid debit card, for which Kim, Khloé and Kourtney Kardashian served as spokesmodels. The stars of E!'s Keeping Up With the Kardashians withdrew their support for the debit card three weeks after the product's launch because of widespread criticism that the card's fees were "predatory." The Revenue Resource Group, which marketed the card, sued the reality TV stars for $75 million for alleged breach of contract, but the suit was dismissed last summer, according to Nathan Miller, the company's attorney. Michael Kump, the Kardashians' attorney, didn't respond to requests for comment.

Related: How to Protect Your Business from a Rogue Employee

So what's the secret to finding business success when you're in the public eye? Some reality TV stars "know how to work the media to their benefit and to exploit the attention to sell products," says Le Vine. "Because they started out in reality television -- rather than movies or scripted television -- people get the false sense that their lives are a bit more attainable and that they can be like them if they buy and use their products."

But being a celebrity can get you only so far because lasting success depends on business savvy and quality products or services, Le Vine says. "Just like regular entrepreneurs, many succeed and many do not." 

Did you find this story helpful? YesNo Thanks for making Entrepreneur better for everyone. Diana Ransom is a contributing editor at Entrepreneur.com.

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10 quotes that tag you as a high risk entrepreneur - Examiner

, Startup Business Examiner Startup Business Examiner

Martin Zwilling is the Founder and CEO of Startup Professionals, a company that provides products and services to startup founders and small...

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